Free Proposal Template
Free freelance proposal template that actually wins work.
A battle-tested proposal structure for agencies and freelancers. Covers scope, deliverables, pricing, timeline, and e-signature — copy it free, or use it live in OnBrio.
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What's inside the Proposal Template.
✓Executive summary section
✓Scope of work with deliverable list
✓Revision round limits
✓Timeline and milestone breakdown
✓Pricing table with line items
✓Payment schedule and terms
✓E-signature block (digital)
✓Cover page with client name and date
How to use it.
1
Copy the template below or use it in OnBrio
Download the template as a PDF or open it directly in OnBrio. No email required to copy it.
2
Fill in client name, project scope, and your pricing
Replace the placeholder text with your client's details, your specific deliverables, and your pricing line items.
3
Add your timeline and revision round limits
Define project phases with start and end dates. Specify exactly how many revision rounds are included — this prevents scope creep.
4
Send for e-signature — in OnBrio or via PDF
In OnBrio, the client can sign digitally and pay their deposit in one step. Via PDF, print and sign or use a third-party e-signature tool.
Who uses this Proposal Template.
Freelance designersMarketing agenciesWeb development studiosConsulting firmsCopywriters and content agenciesVideo production companiesPR agencies
Or use it live inside OnBrio.
Instead of copying this into Notion or Google Docs, use it directly inside OnBrio. Send it to clients, collect e-signatures, and trigger automations — all from one place.
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FAQ
Common questions.
A strong freelance proposal should include: a cover page, an executive summary that restates the client's problem, your proposed solution and approach, a detailed scope of work with specific deliverables, a list of what's NOT included, a project timeline with phases, a pricing table, payment schedule and terms, and a clear next step with an e-signature block. The most commonly missed section is the "not included" list — it's your best defense against scope creep.
Most winning proposals are 4–6 pages. Under 3 pages can feel thin and unprofessional for larger projects; over 8 pages and clients stop reading. Lead with the executive summary — clients who are short on time will read page 1 and jump to pricing. Make both count. For small projects (under $2K), 2–3 pages is fine.
A proposal alone is generally not a legally binding contract — it's an offer. It becomes legally binding when the client accepts it, usually by signing it or responding in writing to confirm acceptance. If you want your proposal to double as a contract, add a services agreement section with governing law, IP ownership, and termination terms. In OnBrio, you can attach a contract to your proposal so both get signed in one step.
A proposal is a sales document — it presents your solution and price. A contract is a legal document — it defines obligations, rights, and consequences. Best practice is to use both: send a proposal first, and once accepted, send a contract (or include contract terms in the proposal itself). In OnBrio, you can combine them into a single signed document that covers both the business case and the legal terms.
The three highest-impact changes: (1) Mirror the client's own words back to them in the executive summary — this proves you listened. (2) Include a specific "not included" list — it builds trust by showing you've thought through edge cases. (3) Set an expiry date of 14–21 days — proposals without expiry dates stall indefinitely. Tracking when clients open your proposal (available in OnBrio) also lets you follow up at exactly the right moment.
More free templates from OnBrio.
Proposals, invoices, contracts, SOWs — all free, all customizable.
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